ASAP Mob (stylized as A$AP Mob) is an American hip hop collective formed in 2006, in Harlem, New York, by members ASAP Yams, ASAP Bari and ASAP Illz . The Mob is a collective of rappers, record producers, music video directors and fashion designers, who share similar interests in music, fashion, style and art. The collective mainly consists of New York-based rappers, most of whom carry the “ASAP” moniker, such as ASAP Rocky, ASAP Ferg, ASAP Twelvyy, ASAP Nast and ASAP Ant. The collective’s resident record producer, ASAP Ty Beats, also carries the moniker and has produced several songs for his ASAP Mob cohorts, most notably Rocky’s solo debut single “Peso”.
On August 28, 2012 the collective released their first full-length project together, a mixtape titled Lords Never Worry, which received mixed reviews by critics. In August 2013, it was announced ASAP Mob’s upcoming debut album, would be released in October, however it would later be delayed. They subsequently released their debut single, “Trillmatic”, in December 2013. The song, performed by ASAP Nast, is an ode to ’90s hip hop and features a guest verse from Method Man. Their debut album, titled Cozy Tapes Vol. 1: Friends, was released on October 31, 2016.
On January 18, 2015, ASAP Mob founder, Steven “ASAP Yams” Rodriguez, was found dead at the age of 26. The cause of death was ruled an overdose due to mixed drug intoxication.